John Brockelman is Chief Marketing Officer for State Street Global Advisors, the fourth largest asset manager in the world with more than $4 trillion in assets under management. He is responsible for all aspects of marketing for the firm, including data and analytics, institutional and advisor channel marketing, brand and advertising, investment content, digital, communications, and social media. John is also a member of the Executive Management Group, the company’s most senior strategy and policy-making team. He joined State Street in 2015 and previously served as Global Head of Brand Marketing & Communications.

Under his leadership, his team successfully rebranded the firm and has been recognized for marketing excellence, including multiple Cannes Lions Grand Prix, Clio, and Effie awards. In 2020 he was named Marketer of the Year by the Financial Communications Society.

Prior to State Street, John held several marketing and communications roles at Fidelity Investments where he most recently led corporate affairs, executive communications, and corporate marketing communications teams. Prior to Fidelity, John served as a senior advisor to former Massachusetts’ governors William F. Weld and Paul Cellucci.

He currently serves on the Board of Directors at the Lawrence Boys & Girls Club and the Association of National Advertisers Business Marketing NYC. John earned an AB from Colby College.

Katie works with cross functional teams to lead the strategic insights, thinking, process, systems and tools that enable WRG to deliver standout experiences. Katie has worked in both B2B and B2C developing creative strategies and purposeful, insight-driven briefs for the likes of Twitter, Porsche, Ford, Coca-Cola, Colgate-Palmolive and Netflix. Katie joined WRG from VMLY&R Commerce, MENA where she was Head of Experiential Strategy.

Ann Hagner leads Integrated Creative at Walker Sands, the fastest-growing B2B marketing agency in North America. Her team of creatives, including designers, copywriters, social media strategists and digital content specialists, are experts at building campaigns and social media programs and brands for B2B companies looking to accelerate growth.

Jillian Ryan is the senior director of content strategy at Brightcove where she leads a team of content marketers and video producers that create strategic, engaging, and compelling stories about the power of video that means business. Prior to joining Brightcove, Jillian spent six years at eMarketer as the principal analyst focused on B2B marketing and advertising. Before that, Jillian also worked for B2B software companies and digital publishers driving content and social media strategy. She is a frequent presenter at industry events such as The B2B Marketing Exchange, Advertising Week and Social Media Week and her commentary has been featured in Bloomberg, CNN, The Wall Street Journal and Ad Week. A graduate of Adelphi University's Honors College, Jillian is a Brooklyn native and a recovering travel writer.

Jen Jones is the Chief Marketing Officer at commercetools, the leading digital commerce platform behind some of the largest and most innovative global brands such as Lululemon, Sephora, L.L. Bean, Audi, and Ulta. She oversees commercetools’ global brand, marketing, and corporate communications efforts, including brand strategy and design, customer marketing, demand generation, product marketing, marketing analytics, and operations. Prior to joining commercetools in 2022, Jones was the Chief Marketing Officer at Dataminr, the leading real-time information discovery platform, where she was responsible for all of the company's brand, marketing, and corporate communications initiatives. She also previously served as Senior Vice President of Global Marketing at Cision, and Oracle’s Director of Industry Product Marketing for both the Marketing Cloud group and the CX Applications group.

Sahar Lewenstein is an award-winning, Creative Marketing Director at Overwolf, game designer and entrepreneur. Overwolf, named by FastCompany as one of the most innovative companies in gaming, is an all-in-one platform that enables creators to build, distribute, and monetize in-game apps and mods.

With over 15 years of experience in creative marketing and brand strategy, Sahar co-founded and exited Hooligans, one of Israel’s leading creative marketing agencies, where she served leading brands including Nike, Nespresso, MSD pharmaceuticals, Strauss group, Cellcom and many more.

Prior to Hooligans, Sahar was Senior Creative at McCann Tel Aviv, where she won several creative awards, including Eurobest, Epica, Effie, Golden Drum and Cannes Lions shortlists. Her work has been featured in Adforum, TrendHunter, Best Ads on TV and GeekTime, among others.

Accomplished sales leader with Twenty-Five (25) years of previous experience at hyper growth B2B SaaS and software companies. Strong track record and history of success scaling and managing Go to Market functions including marketing, sales, and operations. Experience leading regional / national teams selling to mid-sized and large accounts & directing revenue growth, winning <$30K ARR to $1M+ sized opportunities.

Demonstrated leadership success in startup to growth (Series A, B) to public company exits. Experience building up and managing teams.

Eric began his career at Automatic Data Processing ADP and held various roles in sales and sales management at Oracle, IBM, Pitney Bowes, Ivy Mobility and RepSpark.

Matt Sutton is the Global Chief Revenue Officer of TrafficGuard, the leading ad-tech platform that provides comprehensive ad verification, measurement, and fraud protection for brands, apps, agencies, and ad networks. Matt is charged with leading the commercialization of the platform and operations across the globe with a goal to drive the adoption of the surgical fraud solution as part of the tech stack for advertisers, across all industry verticals, everywhere.

Whilst living in Singapore and China, Matt has spent the last 18 years building, managing, selling, and integrating digital and technology sector ventures that have been regional and global in scale.

During his professional journey of ~20 years, Matt launched tech giant Twitter’s business in Asia, led commercial teams in China for CBS, and was a hands-on CEO at one of Asia’s largest telco holding groups, Axiata. Matt has also led large technology companies in the Facebook Marketing Partner eco-system like AdParlor and Whalar, whilst also running smaller teams in independent start-ups like Aktiv Digital and Komli. Honing into his entrepreneurial side, he also runs a consultancy, Lab66, which offers an integrated consultancy, advisory, and investment proposition for businesses looking to scale, innovate and transform with technology.

Wendy serves as senior vice president of global marketing at Medidata. She has responsibility for all aspects of how Medidata markets and communicates its portfolio of brands to key audiences and constituencies. This includes the creation of innovative marketing strategies that build the brand and business and partnering with sales and services to meet revenue goals.

She is a proven healthcare marketing leader with unmatched experience in driving innovation, growth, culture, and results. Prior to Medidata, Wendy spent over 30 years across the full spectrum of marketing disciplines, including brand, direct marketing, CRM, digital marketing, and integrated marketing. Most recently she was the president of gyro NY and the founder of gyro: human, the agency’s first healthcare practice. Wendy has also held senior positions at Grey and FCB and co-founded SPUR partners, a marketing and strategy consultancy.

Wendy was named a Working Mother of the Year in 2008 and has written widely published articles about healthcare and B2B marketing. Her bachelor's degree and graduate work were in English and linguistics at New York University.

Sukhmani Mohta is a marketing executive with over 18 years of experience in the technology and electronics industries.

She is currently the Head of Marketing and Enablement for Samsung Electronics America’s Display division. She is responsible for marketing and enablement for the channel eco-system and end customers across all solution and product categories (B2B and B2C) across multiple industries and verticals. She also leads training and enablement for the internal sales teams and for the channel partner community.

Sukhmani joined Samsung in 2016 as the Chief of Staff for the EVP and GM of B2B Mobile. She was responsible for strategy and planning for the division before moving to lead vertical marketing and events for the same division.

Prior to Samsung, she was Director of Product Marketing for a mid-size telco in India where she introduced 28 new products in partnership with Cisco, Polycom, and many others. Sukhmani also worked at Avaya as part of their leadership program, and with a system integrator selling and marketing managed services, networking equipment and software services.

She holds an MBA from The Johnson School at Cornell University and a BA (Honors) in Economics from Delhi University.

Tor is the Head of Brand and Creative at Envestnet, a market leader within the financial advice industry, catering to over 100,000 financial advisors with $5 trillion in assets. Prior to joining Envestnet he served as a Creative Director, having worked at agencies around the world, including FCB, Leo Burnett, and BBDO. His campaigns have earned him numerous global awards and he has made the list of the world’s most awarded creatives more than once. A native Swede he now resides in Chicago.

Jonathan Adashek is IBM’s Chief Communications Officer and Senior Vice President, Marketing and Communications. 

Jonathan was appointed the head of Marketing in January 2022, adding to his previous responsibilities as Chief Communications Officer. He is responsible for overseeing the company’s global Marketing, Communications and Corporate Citizenship organization, which also includes ESG, Analyst Relations, demand generation, branding, business development for government, social media, sponsorships and strategic events across the company.

Jonathan has aligned the Communication and Citizenship function to IBM’s overall strategic and business objectives. He also led the team through the separation of Kyndryl, the response to COVID-19, and various social issues. His background in managing global teams has helped in driving a more nimble and agile approach.

Before joining IBM, Jonathan was employed at Renault Nissan Mitsubishi Alliance in Paris, where he was the Alliance Global Vice President, Communications. His prior positions include: Chief Communications Officer at Nissan Motor Co. in Yokohama, Japan; General Manager, Communications Strategy at Microsoft; and Executive Vice President and Global Client Relationship Manager at Edelman -- where he worked with a variety of clients including Microsoft, Starbucks, Walmart, and the Abu Dhabi and United Arab Emirates governments.

Martin Kihn is SVP of Strategy for Salesforce Marketing Cloud, where he guides planning for the next generation of solutions for the #1 Marketing Cloud. Before joining Salesforce in 2018, he led the data-driven marketing practice as Research VP at Gartner, focusing on marketing data integration and analytics. Before that, he was VP and director of strategy and analytics at various Publicis Groupe agencies, specializing in digital marketing analytics. After earning his MBA from Columbia Business School, he worked for a time as a management consultant – an experience described in his book, House of Lies, which was the basis for a Showtime series of the same name starring Don Cheadle. His most recent book is "Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement" (Wiley), co-written with Chris O'Hara.

Rob Wood is Head of Enterprise Marketing for Google Cloud in the UK & Ireland. In this role he manages the field marketing team responsible for demand generation and event marketing for both Google Cloud Platform and Google Workspace.

Rob has more than 15 years' experience in business-to-business (B2B) marketing within the information technology industry. Rob has previously worked for Accenture and Hewlett-Packard, performing a broad mix of marketing disciplines throughout his career including field marketing, partner marketing, account-based marketing, product marketing and business development.

Dave Montrose is the Creative Director at Octopus Group, Publicis Groupe UK’s Centre For B2B Excellence. He started his career over 20 years ago in consumer music magazine editorial and later design and art direction, directing photo shoots with the likes of Arctic Monkeys, Metallica and Red Hot Chili Peppers, eventually moving into integrated marketing.

Working on and with the senior management team at Octopus Group, he’s responsible for leading the ideas and craft of all creative output, from ATL and BTL comms, film and motion, through to branding, and digital experiences.

He’s directed work for clients including Adobe, Siemens, Kantar, Logitech, ACI Worldwide, SSE, Smartsheet, Visa, BT.

Palmer Houchins is the Vice President of Brand Marketing and Communications at G2, the world’s largest and most trusted software marketplace, where he leads teams responsible for marketing creative, events, social, and public relations. Before G2, Palmer led marketing at CallRail, an Atlanta-based 300+ person category-leading martech startup. Prior to CallRail, he was an early employee at Mailchimp where he worked in a variety of different marketing roles, most recently serving as director of integrated marketing – where he led a channel strategy team that was responsible for all of Mailchimp’s advertising, social media, email, and events marketing.

Dmitry Sverdlik is CEO at Xenoss, an NYC-based MarTech/AdTech development company.

In the past 20 years, he has taken senior management, chief executive, and board member roles in tech companies. Successfully built and sold 2 AdTech startups. 

He is a lifelong technology enthusiast with an engineering background. Passionate about helping companies grow while avoiding tech pitfalls.

Xenoss’ clients are leading SaaS companies, world-known enterprises, and aggressively growing startups, including Activision Blizzard, Sizmek, Voodoo, Dataseat, Ad-Lib, Venatus, and others. The software delivered is now the tech basis of multi-billion dollar businesses and is used by Nestlé, Adidas, Virgin, Uber, HSBC.

Jill Kouri serves as the Chief Marketing Officer for HCL Technologies, responsible for developing and building the HCL brand as well as driving growth across the companies broadening suite of technology services and products. Jill leads all marketing functions across the global business, including corporate marketing, vertical and horizontal marketing, recruitment marketing, corporate communications, and digital marketing.

Prior to joining HCL, Jill served as the Chief Marketing Officer, Americas for JLL and held various marketing leadership roles for Accenture, including serving as global head of marketing for the $10 billion Products Operating Group.

A strong believer in the advancement of women in the workplace, Jill has long supported Dress for Success, serving on the not-for-profit organization’s advisory council. She was named a 2016 Woman of Influence by the Chicago Business Journal.

Michelle Klein currently leads as Vice President of Global Business Marketing at Meta, setting the global vision and strategy for how Meta connects people and businesses across the ecosystem of agencies, partners, communities, and businesses big and small. She serves on numerous boards, including the premium bean-to-bar brand Raaka Chocolate and as a member of Effie Worldwide’s Board of Directors. Michelle was honored as an Ad Week “Brand Genius,” an Ad Age “Women to Watch,” one of Holmes Report’s “Top 25 Innovators,” a Campaign Digital “40 Over 40,” a Fast Company “Women in Tech,” a 3-time Effie Award winner, and a 2-time Cannes winner, and is a regular industry speaker at Cannes, Ad Week, Fast Company, and more. She holds a BA (Communications) from the University of Technology, Sydney and lives in California with her family.

Justin Smith leads VMLY&R’s B2B practice. His team is focused on accelerating the modernization of B2B brands through the targeted application of best-in-class orchestration and integration strategies. Prior to joining VMLY&R, Justin led Data and Analytics for WPP’s Verticurl, Co-founded Origin Analytics and led B2B Enterprise Strategy at Verizon Media.

Outside of his professional responsibilities, Justin is an Advisor at the Harvard Innovation Lab where he provided GTM consulting to early stage entrepreneurs from underrepresented minority communities.

Kristin Collins is head of B2B Client Experience for Vanguard’s institutional business, where she leads a team responsible for uncovering and understanding client and consultant needs and delivering experiences that address those needs. Kristin has over 20 years of experience in the financial services industry focused on marketing, experience, and strategy development. Before this role, she led Participant Strategy for Vanguard’s institutional business where she and her team were responsible for the digital and marketing strategies that drove retirement plan participants to take action toward their retirement readiness. She spent the first half of her Vanguard career in various roles supporting Vanguard’s financial advisor business including offer development, strategic integration, and marketing management. Before joining Vanguard in 2006, she held sales, marketing, and relationship management roles at Lincoln Financial Group. Kristin earned a B.S. from Boston College and an M.B.A. from Saint Joseph's University. 

A former journalist, Jill is a storyteller and innovative strategist with a successful track record of unifying companies from the inside out – bringing together acquired brands, developing a go-to-market approach, and then aligning operationally to deliver a resonant, tech-enabled brand experience to achieve better business outcomes. 

Since taking the helm in 2018, the marketing team has been a catalyst for transformation and growth at Korn Ferry, steering the integration of six M&A acquisitions to drive the internal and external alignment of a new, expanded One Korn Ferry. With digital marketing and data analytics as her guide, Jill has focused on driving engagement at scale by applying more science to the spend. And, with a focus on thought leadership, collaboration and connectedness, rebuilt the marketing tech stack and aligned sales, marketing and business operations teams, systems, tools and processes to drive a 470% increase in marketing influenced revenue at a sustained marketing ROI of 18:1.

Jill joins Korn Ferry from global industrial advisory DEKRA, where she was most recently senior vice president and head of business innovation and strategic marketing. In this role, she led product, service and market expansion and worked seamlessly between their innovation center in Los Angeles and their corporate headquarters in Stuttgart, Germany. Prior to this she held senior marketing, innovation and business management positions at Ipsos, NPD and Gallup and sat behind the anchor desk at NBC and other television networks across Louisiana, Kansas, and New York.

Jill is driven to create a more just and equal company and world. While at Ipsos, Jill helped form The Equity Lounge® where, through its signature pop-up experiences, she worked with Fortune 500 companies and impact organizations to advance equality in the workplace. At Korn Ferry, she serves as an executive sponsor of Korn Ferry’s Mosaic Program which is focused on the development of the firm’s diverse future talent, an executive sponsor of Leadership U for Korn Ferry, the firm’s early-career development initiative, and she is a founding contributor to the Korn Ferry Foundation and it’s first initiative, Leadership U for Humanity, which is partnering with community organizations to find, develop and champion one million new diverse leaders globally.

Cannes Lion Grand Prix award winning Creative Director with 20+ years building brands through creativity and innovation. Kristine’s creative strength combines leading diverse teams, collaborating with partners and inspiring unique problem-solving.

Kristine resides in Minnesota, with her family. 

Clients: Best Buy, Sherwin-Williams, UnitedHealth Group, American Standard, British Airways, Northwest Airlines, Delta, Amtrak, Cargill, P&G, Aviva Life Insurance, Mobē, AARP, and Hormel Foods.

Tim Collins is a global insights leader with over 25 years of experience elevating the voice of the customer to drive improved business performance.

Tim currently heads B2B Insights at American Express where his team is responsible for understanding businesses of all sizes, creating customer empathy and identifying insights that will help American Express build on a legacy of “helping businesses do more business”. His work is behind numerous successful new product launches and shaped many award-winning marketing campaigns.

Prior to joining American Express, Tim held insights positions at Synovate, The Royal Bank of Scotland, BMRB International and GfK

Katherine is an experienced marketing leader and B2B specialist with a strong commercial, digital and data focus. She has deep experience of helping brands like HSBC, Citigroup, and Deloitte grow across EMEA and Asia as well as in Global roles. She has also consulted freelance for start-ups and small fast growing businesses in the technology space and has hands on experience of running a small business.

Common threads across her career have been leading for the customer, transformation around digital and data, and building high performing teams. Last year her team led the development of the first digital tool for small businesses who want to be more sustainable. This year they are launching the largest multi-market lending fund and coaching programme just for female entrepreneurs.

As well as being a Marketing Academy Fellow 2022, Katherine is also a Cranfield #100 Women to Watch 2020 for future FTSE board talent.

Outside work Katherine is a passionate gardener, design enthusiast and sporadic (fair weather!) runner. 

Doug Zanger is a 25-plus-year veteran of marketing, media, creativity and publishing and founder of industry consultancy Creative Bohemian. Based in Portland, Oregon, Zanger was previously the director of brand and purpose communications at The Martin Agency, an editor at Adweek and was Americas Editor for The Drum, with coverage prioritizing DEI, sustainability, climate and other critical purpose-related topics. Before his tenure in journalism, Zanger spent eight years at Stillwell Partners, working on the Advertising Week B-to-B events, and 15 years in radio, building in-house practices and winning the coveted Radio Mercury Award in 2003. He is also in the adjunct pool and on the advisory board of the University of Master’s in Advertising and Brand Responsibility program, and is chair emeritus of ThinkNW, a Pacific Northwest-based marketing advocacy organization.

As our creative leader Reuben has fighting for B2B brand creative standards for 20 years. He leads global teams to enhance a wide range of industries focussed on large and small businesses that include tech, finance, animal healthcare and food. Reuben’s quest to shake B2B’s Abominable No Men up and cure its cliché addicts led him to write 101 Clichés – a widely acclaimed book and website which seeks to eliminate creative faux pas forever! He believes commitment to B2B creativity leads to growth and the way to achieve that is through Big Long ideas. Once you have a big idea, don’t let it die, let it lead a long, rich life it and it will reward you with brand and business grow.  

Kai is a Director at Analytic Partners since 2019, focusing on client projects in the DACH region. With a background in psychology and statistics, Kai has worked almost a decade in the automotive industry on OEM side, followed by exploring various other categories on agency side. Driven by his experience in consumer research and marketing analytics, he became a research generalist trying to describe, understand and forecast market processes. He is always eager to find the best solution for his clients and to improve their impact on the market. As part of the Client Engagement Team at Analytic Partners, Kai optimizes clients’ marketing ROI as well as other activities to improve sales performance.

Lizzie Widhelm, SXM Media’s SVP of Ad Innovation and B2B Marketing, has always excelled at delivering on what’s best for advertisers while keeping sacred the importance of the listener experience. An inductee of the Advertising Hall of Achievement, Lizzie was Pandora’s first salesperson in 2006 and has grown to become an industry leader in audio advertising innovation.

Lizzie was a leading force behind the recent launch of SXM Media, the combined sales organization encompassing the SiriusXM, Pandora, and Stitcher brands, which together represent an audience of over 150M listeners - the largest digital audio advertising marketplace in the U.S.

From the rise of connected home listening to the skyrocketing growth of podcasting, Lizzie continues to push the boundaries of digital advertising by focusing on the future.

She is responsible for leading SXM Media’s robust podcasting strategy, bringing scale to podcast advertising while maintaining an intimate listener experience. She oversaw the creation of Studio Resonate, SXM Media’s in-house creative consultancy, which helps connect brands with an unrivaled array of ad technology solutions, exclusive programming, proprietary research, bespoke creative and production solutions.

In 2019, Billboard featured Lizzie in its prestigious “Women In Music” issue for her leadership and trailblazing efforts in the industry. She was also featured on Campaign’s “40 Over 40” list of exceptional leaders who are transforming the modern ad world.

Lizzie is based in Los Angeles, California.

As Senior Global Marketing Manager at Expleo, Siobhan is responsible for devising and implementing the global marketing strategy for their top industries worldwide. She leads an award-winning agile team, who deliver commercial and business targets for Expleo, alongside exceptional experiences for its clients. Siobhán played a key role in the genesis of the Expleo brand and building it over the last three years. She and her team continue to successfully position Expleo as a leader in the business transformation space, commanding attention from the PR and business world alike. Siobhán holds a Postgraduate Degree in Marketing and Management from TU Dublin, and was also awarded the Gold Medal for achieving a first place on the Master of Science in Marketing and Management in 2018. Prior to Expleo, Siobhán set up the marketing department for a pharmaceutical group in Ireland. 

Stephanie Jorgl is a B2B marketing and branding leader with over 2 decades of experience managing B2B branding and ensuring brand consistency across global marketing for companies such as Apple, Adobe, Citrix and Opera. Most recently, Jorgl oversaw B2B branding for Apple, working with large B2B partner brands such as American Express and United to ensure Apple Gift Card brand consistency across print and digital campaigns. Jorgl also spent four years as head of Americas Marketing & Ecosystem at cross-platform game technologies company, Marmalade. 

Prior to Marmalade, she was an independent marketing, branding and strategy consultant for entertainment, technology, mobile and games companies. Over her career as a marketing and branding expert, Jorgl also managed marketing for Omnicom-owned digital agency, Organic Inc., and global marketing for Opera Software. She also served as a marketing and branding consultant for both Adobe and Citrix. Jorgl also started her career with over 4 years as a marketing manager for Apple.com.

Eric Perret creates cross-sector B2B marketing communications for Deloitte's brand group with an emphasis on classic storytelling techniques. His backgrounds in journalism, technology and business have informed work in content strategy and content marketing, messaging, thought leadership, and copywriting. His experience (both B2B and B2C) spans independent, startup, and corporate environments in roles (from IC to global manager) strategic, creative, and operational on both brand and agency sides, client-facing and internal. In a different light he's a non-commercial residential shellfish farmer living on an island in the Salish Sea. Should he refer to himself in the third person, sharp, loud noises or good, quick shakings are usually best. 

Ann-Marie is responsible for leading the marketing and customer experience strategy at FedEx Express Canada. She leads a team of 900 employees across contact centres, global clearance and marketing, and is responsible for all local marketing activities including advertising, corporate social responsibility, product, public relations, retail network, and digital experience. Under her leadership, the FedEx Canadian marketing team have created corporate growth strategies for e-commerce, health care and international. Accolades for the team include a platinum ranking through the Contact Center Employer of Choice®, for 10 consecutive years for all three Canadian contact centres, as well as industry-awards for various advertising campaigns. Ann-Marie is also a member of the Board of Directors for Orbis Canada, a global non-profit organization that brings people together to fight avoidable blindness, restore vision, and help ensure no one loses their sight to a preventable, treatable disease.

Peter Weinberg is the co-founder of LinkedIn’s B2B Institute, a think tank that researches the laws of growth in B2B marketing. As the Global Head of Development, Peter develops contrarian marketing strategies designed to give LinkedIn’s top clients a competitive edge. Peter has spent the majority of his career at LinkedIn in a variety of sales and consulting roles. Prior to LinkedIn, Peter worked in creative planning at Dentsu and media planning at GroupM. Outside of LinkedIn, Peter is a profoundly unsuccessful science fiction novelist and a devoted Nintendo player. 

Ayaan leads marketing strategy and initiatives in the Asia-Pacific region, including public relations, demand generation, and events. In 2019, she joined impact.com from Sizmek (now Amazon) to build and scale a local marketing team that spans several markets including Australia, Southeast Asia, China, and Japan.

Ayaan brings more than a decade of experience working in the marketing, media, and technology industry in APAC and EMEA. Before joining Sizmek, Ayaan held senior marketing positions at Dataxu (now Roku) and Comscore in London.

With over 20 years of experience, Grace excels at brand communication, product marketing, client relationship building, internet, content marketing, and e-Commerce. She joined Yahoo Taiwan in 2008 and was the head of B2B Marketing from 2013 to focus on engagement with top advertisers/ agencies, SMBs, and e-commerce suppliers/ partners.

With over 30 years B2B Marketing in the tech sector across multiple geographies, Andrea has more recently focused on Account Based Marketing, with Fujitsu. She is a regular keynote speaker and commentator, judge and coach, motivator and mentor.

Angela is an entrepreneurial & technology focused marketing leader. She has shaped marketing teams in big tech companies but more recently has focused on building out gtm strategies for series B tech companies to drive business growth She develops teams that change perceptions and ensure customer success by introducing new frames of reference backed up by customer insight, strong creative and targeted campaigns

Cos is a Founding Partner and Head of Effectiveness at True, the London office of BBN International. He is a strategic partner to some of the world’s most recognised B2B brands including Capgemini, Logitech, Auto Trader and KPMG; helping their communications live up to the agency’s mantra of ‘Make it memorable’.

Since co-founding True in 2012, Cos has been on a mission to combat the decline in marketing effectiveness caused by the category’s obsession with short-term performance marketing – delivering work that drives better business outcomes by making B2B more human and more creative.

The agency has since earned a host of accolades at international awards shows, including being named B2B Creative Agency of the Year by the ANA twice in the last three years. Their work doesn’t stop at being creative though. True was also the only B2B specialist agency to be awarded an IPA Effectiveness Accreditation in the IPA’s inaugural list last year.

Madhurima Dutta is a Marketing Manager for Southeast Asia at HubSpot. Prior to HubSpot, she was the Marketing and Communications Lead at DocDoc, one of the highest funded healthtech startups in Singapore. A strong believer in the power of technology and innovation, she has worked at several early and growth stage Tech for Good companies across Singapore, Hong Kong, and India. In her free time, Madhurima writes travel and culture articles for the likes of Matador Network, Culture Trip, and Southeast Asia Backpacker Magazine.

I am a professional marketing manager specializing in developing new markets and supporting complex equipment sales for multi-million-dollar organizations. With over 15+ years of experience nurturing engagement and demand generation, I enjoy bridging the gap between technology and people. In my current role, as an EMEA Field Marketing Manager for Agora - a leading Real-time Engagement Platform as a Service (RTE PaaS) company - I help businesses see value in embedding real-time video and voice engagement experiences into their applications.

Ned Brown is the Chief Creative Officer at Bader Rutter. Ned has spent over 25 years as a writer and creative director helping shape breakthrough and effective work for brands like Porsche, adidas, Audi, Apple, Buffalo Wild Wings, and Dr. Martins. His work has been recognized at the Effies, Cannes, One Show, Ogilvy, Addys, Awwwards, FWA, Shortys, Webbies, Vettys, Obies, AICP, Clios, Dieline, Communication Arts and several national and international film festivals. He lives with his wife and daughter in their 145-year-old home in Milwaukee, which, according to his daughter, is almost as old as he is.

Trang Hoang is a marketing leader with a passion for understanding, anticipating and satisfying the needs of consumers, having held several regional marketing roles in Asia Pacific across retail, luxury, FMCG, and most recently, at Twitter – the social media service that serves the public conversation.

Trang Hoang joined Twitter in September 2018. In her role as the Head of Business Marketing, Southeast Asia at Twitter, Trang has masterminded a series of initiatives including award-winning events, thought-leadership programmes, and strategic partnerships to push Twitter to the top of mind of decision makers across marketers, agency leaders and the media in the region.

Her bigger, bolder marketing approach for markets like Thailand, Indonesia and Singapore have enabled the region to produce several worldwide first-on-Twitter achievements that have influenced Twitter’s global storytelling around the world.

Originally starting, in 2009 as a sole trader, then registering a company in 2011, Aaron has since bootstrapped novi.digital to become an industry-leading and multi-award-winning search marketing agency, specialising in data-driven and psychology-focused marketing for B2B and high-value B2C businesses, for Lead-Gen and Ecommerce using their own proprietary tech-stack, delivered through training, audits, consultancy and managed services.

Over the last 25 years Anna has had the pleasure of working with some of the world's largest companies and household names in the technology sector to create a real connection with their clients and make their business stand out from the crowd.

Anna's specialism lies in transforming the B2B marketing function from being passive bystanders in the business to a valued partner that provides everything from sales air-cover and brand awareness in the market to demand generation, converting contacts and accounts to MQLs, SALs, SQLs, funnel and revenue using the full marketing mix.

Ashley Deibert is chief marketing officer at Piano. She is widely recognized in the marketing industry for her experience in both emerging and established technology companies that disrupt their respective markets. Over the past decade, she has established a track record of overhauling the marketing infrastructures of companies in the adtech and martech space, defining their go-to-market strategies, developing new revenue opportunities and scaling multi-million-dollar growth globally.

Ikram Guerd is B2B Healthcare marketing leader with over 17 years of experience both in Europe (France, Switzerland, Denmark) and in the USA.

Marketer of the year 2020 and award winner for best marketing tools, she leads MarCom strategy and initiatives in the North America region for Beckman Coulter Diagnostics (Danaher).

From product management, through MarCom/ MarTech and digital marketing, she is a proven marketing leader with a full set of experience in leading successful teams, collaborating with partners, getting things done and driving growth and culture.

Passionate about marketing and connecting with people, she enjoys giving back to the community sharing her experience as a women leader with a multicultural experience.

Justin has been helping brands make a genuine connection with their audience in places that matter most to them, for 25 years. He has a passion for applying imaginative thinking and the latest tech to solve strategic brand challenges, using a potent mix of data, creative content and digital innovation. Now Serving as the chief architect of Foundry’s brand strategy, with oversight of the company’s buyer and user experience across its media ecosystem. In addition, managing the strategy client solutions team responsible for ideating and developing integrated content, data-driven and demand-based marketing programs for major technology vendors across EMEA and APAC.

Luc Berlin, is the Founder and CEO of Miigle+, an AI-driven social impact Tech ecosystem with the mission of empowering the world to consume sustainably. A strategic, creative, and data-driven Tech Marketing leader, Luc brings +15 years of experience in customer acquisition, brand development, and revenue growth in Enterprise SaaS and eCommerce for companies in North America and EMEA. He previously served as VP of Growth at Cutover, and held various leadership positions at Shutterstock, HackerRank, LegalZoom, and Shopzilla/BizRate. Luc holds a BSc in Management and an MBA in Global Business from Pepperdine University in Malibu, CA.

Michael specializes in helping business leaders drive brand-led change as the global B2B practice lead at Ogilvy Consulting. His collaboration with clients has crossed multiple industries from technology to mobility to healthcare, spanning brand and marketing strategy, demand generation, and experience design. Michael most recently published the B2B research report “The Future of B2B: The Adaptive Business” as a playbook for B2B leaders navigating the ever-changing market.

For over 20 years, Pete produced and directed the biggest, award-winning shows and documentaries in TV. When the challenge of Branded Content beckoned, he jumped. 4 years on, as Creative Director at Content Engine, Shell's inhouse film unit, he has garnered more awards and carved out a clear storytelling voice for Shell's branded content globally.

Leading authority in scaling ecommerce agencies. Dedicated to enabling agency owners to get out of the day-to-day of running their agency so they can focus on taking it to the next level.

Specialised in implementing best practice operations, systems, and processes to scale ecommerce agencies profitably and efficiently.

From building scalable retainer models to coaching high-performing leadership teams, I work with ecommerce agencies to simplify the next steps in scaling their ecommerce agency.

With over 20-years of consulting experience with companies of all sizes and industry verticals, Ricky is seen as an authority on B2B marketing. Whether it’s brand, demand, sales enablement, or ABM, Ricky has helped clients transform their Sales and Marketing operations through pioneering, customer-first programs designed to drive growth. He works together with key stakeholders from the managerial level through to CMOs and the Board to get to the heart of his clients’ ‘why’ – questioning every brief to ensure that what clients say they want is aligned to what they really need.

In short, I'm an award-winning creative director with a passion for creativity. My specialties include: advertising, branding and identity design, print, video, experiential and digital. I also specialise in putting together winning entries for Industry Awards, which has led to me becoming a judge for many of the competitions out there. Outside of my day job at Complex Markets agency Gravity Global, I have written a crime novel 'Underground' and I am also a regular contributor on 60North Radio with my eclectic music show 'The Collective'.

VP Global Employer Brand at J.P. Morgan, Previously Brand Director at JLL. Corporate jargon buster. Beach volleyball player. Part of the team that won The Drum’s Best B2B Brand Campaign in 2019 for Stories of Ambition.

As CMO of Bazaarvoice, Zarina Lam Stanford leads with a customer-centric, insights-driven, and outcome-based approach to all aspects she touches - from research, brand, communications, product marketing, to sales, demand generation, partner/alliance and field marketing. A recognized growth catalyst, Zarina is passionate about design thinking, the art and science of being relevant, agile leadership, inclusion, and being purpose driven.  

Before joining Bazaarvoice, Zarina was CMO at tech giants including IBM, SAP, and Rackspace Technology as well as private equity portfolio firm Syniti.  A champion for diversity and inclusion and a global citizen, Zarina has in-depth hands-on experience in Global, North America, Latin America, Europe, Asia Pacific & Japan, and emerging markets. Zarina also serves on the Board of Fortytwo.vc, a global, cross-border fund focused VC firm, and BeyonDiversity Foundation, a non-profit on women empowerment.

Zarina was recently named among the 2021 Outstanding 50 Asian Americans in Business by the Asian American Business Development Center (AABDC). She was also named Women of the Decade in Technology & Innovation at the Women Economic Forum in 2018, Women Worth Watching by Diversity Journal in 2016, and received the Corporate Achiever Award by the Organization of Chinese Americans (OCA) in 2009.

Zarina is a Marketing Academy CMO Fellow, a Southern Methodist University MBA, and a graduate of the Asian Advanced Leadership Program at Stanford University’s Graduate School of Business. She also holds a BA in Journalism from the University of North Texas. She is currently authoring a self-leadership book, #DareToGrow.

Born and raised in Hong Kong, the Austin-based Zarina is a nature lover, an ikebana apprentice, a published writer, an aspiring sailor, and a Mini and a Tesla fan. She describes herself as a proud daughter, sister and mother and frequents New York where her two sons now live. 

Christian is leading Accenture's B2B practice in ASG with focus on Sales & Service Transformation. He has 12+ year of experience in driving large scale digital transformation programs. Before joining Accenture, Christian was a Strategy Senior Manager for Siemens and had various positions in UniCredit's Commercial and Operating Office.

David has led SoundOut to be the world leader for music and audio branding testing. The company has combined data science with neuroscience to develop a suite of tools to analyze and measure the effectiveness of music and voice in strategic branding and marketing.

Denise Sakuma is The LYCRA Company Brands & Marketing Communications VP. Her carer background comes from the apparel and textile industries in marketing, commercial and brand communications roles. She is a Japanese Brazilian living in Barcelona. Global traveller & wine connoisseur.

I have over a decade's experience in planning at global agencies. My role as a Strategy Director led me to one of the largest integrated accounts at Havas in the UK, Maersk. Multiple years of effective comms planning helped gain impressive results for the diversification of the business, a renewed belief in the power of marketing and a string of awards. Now at Hearts & Science, gaining further cross-sector knowledge and aiming to replicate the same!

Clementina Angelino is a marketing executive with over 12 years of experience in Tech

She currently heads up the EMEA Product Marketing department at DocuSign, and she is responsible for developing and leading the whole product marketing strategy and driving growth of the DocuSign platform in the EMEA region.

Prior to her role at DocuSign, Clementina has racked up some impressive experience at some of the largest digital companies in the world including Oracle, Google, Facebook at Salesforce, where she lead the strategy & planning of Sales Cloud the world’s #1 CRM in for EMEA. Outside of Tech Clementina is a guest lecturer at IE Business School, teaching an MBA class on “Culture in Big Tech”. She specialises in digital marketing, product marketing, Go-to-Market strategy, and content strategy.

Marie is chief marketing officer at Keysight Technologies. She drives Keysight's corporate positioning, messaging, and communications to internal and external stakeholders to create a competitive advantage for the company’s growth initiatives. She has more than 20 years of marketing leadership spanning the security, networking, telecom, and mobility markets. Prior to Keysight, Marie was CMO at Ixia and at Check Point Software Technologies and held executive roles at Cisco.

Matt Clift is the Director of Global Product Marketing at Rivulis, one of the world's largest micro irrigation solutions providers, with 16 factories and a sales presence in over 120 countries. Originally from Australia, he moved from B2C to B2B marketing 12 years ago. Within his various roles, he oversaw marketing in AU/NZ, across South-East Asia, and 5 years ago Matt relocated to Europe where he is now part of the global marketing team at Rivulis managing their major product and brand campaigns. Matt is MBA qualified and also has a double major in psychology.

With over 20 years experience at some of the worlds leading agencies, Mike has led strategic thinking for a diverse array of brands. Since 2019, Mike has brought his strategic experience to The Trade Desk, helping this fast growing leader connect with marketers and media professionals and define the future of advertising on the open Internet.

Prelini Udayan-Chiechi leads demand, growth, performance and regional marketing at Zendesk, driving growth for the company’s business in more than 160 countries globally. She first joined Zendesk in 2017 as Vice President, Marketing EMEA.

With over two decades of marketing experience from both software and SaaS, Prelini has led marketing initiatives and practices for blue chip companies including Lotus Software, IBM, Adobe, Lithium Technologies, Bazaarvoice and now Zendesk. An accomplished public speaker and thought leader on customer experience, social and marketing, Prelini breaks the mould of a traditional marketing leader, constantly looking at new approaches, ideas and leading change within the industry.

As a passionate advocate for diversity, equity and inclusion, Prelini is the executive sponsor of Zendesk’s Mosaic employee community for people of colour and allies at the company to embrace and celebrate their differences. She also brings her experience to the community as a mentor, having mentored individuals, charities and black-owned businesses to support their growth and development. Currently based in London, Prelini obtained a Master’s of Science in Marketing in 2010, with a focus on customer experience management.

Passionate marketer with over 10 years of experience. Previously worked in a few different sectors - social enterprise, cyber security, advertising but currently loving working in the hospitality sector as Lead Marketing for Deliverect Uk&I

Sweta is an award-winning integrated marketing and communications female leader with 15 years of experience. She currently leads digital marketing and social media communications for Huawei's enterprise business in the Middle East focused on driving brand growth strategies, corporate reputation management and social & digital customer engagement initiatives. Prior to joining Huawei, she has held various marketing and communications positions in Dubai and India. She is inspired by the infinite possibilities that the intersection of tech & digital provides for brands in today’s ever-changing world.

Lynne Biggar has 20+ years of experience driving shareholder value, advancing global brands, and delivering customer results across the payments, technology, financial services, travel, and media sectors. She is currently a Senior Advisor at Boston Consulting Group and serves as an Independent Director on public and private boards.

In her 6+ years at Visa, Biggar drove impactful business outcomes and award-winning initiatives as Visa’s brand continues to accelerate its stature as one of the most valuable brands in the world, doubling in value in her term to over $190B. Under her leadership, Visa has rearchitected the future of its brand through a comprehensive and transformational purpose-led brand strategy, defining Visa as a trusted engine of commerce and a network working for everyone. In addition, she launched new customer solutions and areas of focus for B2B and B2B2C marketing, developed a $500M+ revenue client marketing business, and drove strategies focused on championing women’s economic empowerment, enabling small businesses and microenterprises, moving markets towards cash-free and contactless payments, and supporting digital and cross-border commerce. Biggar also evolved Visa’s global sponsorship approach while completing multiyear extensions with key global sponsorship assets. Visa today is the largest sponsor of women’s football (soccer) in the world and the only brand in the world that is a major sponsor of FIFA, Olympics, and the NFL.

Biggar has been recognized by Forbes as one of the World’s Most Influential CMOs three years in a row (2019–2021), by Business Insider as one of the 25 Most Innovative CMOs in the World (2020), by Adweek’s Top 50 and 30 Most Powerful Women in Sports (2018–2020), and Most Tech Savvy CMOs (2018). Brand Innovators also named her on its “Top 100” Women in Brand Marketing list for five consecutive years.

In a career dedicated to B2B comms, Barry has led award-winning campaigns across the built environment, professional services and manufacturing with Tangerine Comms and several other leading B2B agencies. Barry's passion is delivering B2B campaigns that use emotion and relationship-building to deliver real commercial outcomes.